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The group

Cigierre - Compagnia Generale Ristorazione SpA is the culmination of an idea by Marco Di Giusto, the current CEO of the company. He has been able to grasp the emerging needs and tastes of a constantly changing market, laying the foundation for lasting entrepreneurial success. Today, Cigierre is represented both in Italy and abroad by renowned brands such as Old Wild West, Wiener Haus, Shi's, America Graffiti, Smashie, and Pizzikotto. These diverse and multi-ethnic brands share a common pursuit of quality and attention to detail, rooted in a historic passion for fine food and the tradition of Italian "know-how".
A quality beyond doubt
The raw materials used in our recipes are consistently tested and verified by our Research & Development and Quality teams, who pay great attention to all aspects related to their origin, certifications, and product quality.
Time is never wasted in the kitchen
The preparation of our recipes is the result of extensive and in-depth product research, leaving no detail to chance in terms of taste, innovation, texture, and the preparation of products and dishes.
Mutual satisfaction
Those who work for us "join" a team that invests in the growth and development of skills and potential, to ensure efficient customer service as well as personal fulfillment.
Emotion is served
From the decor to the menu, every detail within our restaurants is tailored to enhance your taste experience to the fullest.
more than
+370
restaurants in Italy
over
5.000
employees
network revenue
545 mio
in 2023
over
30 mio
customers served in 2023

People

Discover more

VISION

No
customer,
no
taste

At the core of every idea or project lies the customer.
We believe that meeting the changing tastes and needs of each customer is the key to a special restaurant experience.
That's why, at Cigierre, adaptability, flexibility, and creativity have always been fundamental elements in conveying the genuine essence of a passion for great food and a daily commitment to meeting our customers' needs.

Values

We deal with "ingredients" every day, but THESE are what make us a winning team:
The streght of the group
Our story is built on identity, teamwork, and passion. Together, for over thirty years.
The power of relationships
We believe in dialogue and in building valuable connections with colleagues, customers, and partners.
Valuing the individual
We are committed to bringing out each person's unique potential
Entrepreneurship & Innovation
We challenge ourselves every day, turning every challenge into competence and innovation.
Conscious Growth
We are committed to growing the business in an ethical and socially responsible way, putting people and communities at the center.
Quality
In Cigierre, quality means attention to every detail — creating experiences that leave a lasting impression.
MISSION

Nurturing our idea of future

We meticulously balance product quality with attentive and engaging service. Lastly, we add enthusiasm and emotion 'to taste'.  
This is Cigierre's recipe to introduce and provide increasingly innovative formats, both in terms of  product and experience, ensuring sustainability, longevity, and continuous growth, with the ongoing objective of fortifying its market positioning.
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A success story

Ours began more than 30 years ago thanks to franchising, the main development channel and the company's distinctive sign.
1995
Cigierre - Compagnia Generale S.p.a. was founded with the aim of creating, experimenting with, and managing restaurant formats.
2002
First opening of Old Wild West
 
 
 
2005
Old Wild West franchise development
Cigierre continues the development of its formats and the Wiener Haus format is born.
2007
2011
First opening of Old Wild West abroad
Acquisition of a part of the capital by the L-Capital group.
2012
2015
Acquisition of the new Japanese restaurant format Shi’S.
2016
Acquisition of the group by BC Partners.
Acquisition of Pizzikotto, a new pizzeria restaurant format.
2017
Acquisition of America Graffiti, a 1950s concept diner.
2019
Over 370 restaurants opened
Cigierre continues the development of its formats and the Smashie format and the Cigierre Academy are born.
2023
2024
First opening of Pizzikotto in France

Contacts us

CIGIERRE - Compagnia Generale
Ristorazione S.p.A.
Via Nazionale, 35
33010 Tavagnacco (UD)

Tel. +39 0432 804804
Fax +39 0432 804610